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Carme Ferré Pavia i Catalina Gayà, investigadores de Comress, han publicat l’article  “Infotainment & citizen political perceptions: who’s afraid of Polònia?” al número 3 de la revista acadèmica Catalan Journal of Communication & Cultural Studies, editada pel Departament de Comunicació de la URV i Intellect Journals. Els resultats divulguen la recerca feta sobre el programa al voltant de la percepció ciutadana de la imatge que el programa d’humor filtra de la política i de les figures polítiques.

Abstract

Our research focuses on a satirical political television programme called ‘Polònia’
broadcast on a public Catalan channel. Infotainment is a controversial subject in
academic circles. After an academic review of the civic effects of the television satire
on the general public, we provide data on infotainment in terms of its effects on the
general public’s perceptions of Catalan and Spanish politics and politicians. Our
study reflects viewers’ perceptions of ‘Polònia’ and adds to the data on trends in
European television. Two surveys and two focus groups were organized, involving a
total of 1985 people with different social, political and viewing profiles. The results
confirm the influence of infotainment in generating changes in peoples’ perceptions
of politics. There is a general agreement among the participants that the programme
affects neither the voting turnout nor voting patterns. The results suggest that
‘Polònia’ could reinforce the previous political malaise.
 

Per consultar: Catalan Journal of Communication & Cultural Studies. Volume 3 Number 3. Pàgs. 45-61.

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